Raspberry Iguana is moving with the times and feels that Keep Calm And Carry On is not what the population needs, the population needs to Perk Up And Pay Attention.
Keep Calm And Carry on is history, quite literally, it was one of three slogans created in 1939 by the government in order to uplift the spirits of the nation on the brink of war. It was trying to keep moral and a stiff up lip attitude towards the approaching troubled times. 2000 copies were made but were kept hidden in storage throughout the war until and remained hidden until rediscovery in 2000, when Stuart Manley, a bookseller, found a copy in a box of books he had just bought at auction. In 2005 the nation went made for Keep Calm and Carry On when the poster was featured as a gift idea in a newspaper supplement. My question is why?
I have to say I am with Churchill (then Prime Minister) on this one. The reason the slogan was never used at the time it was created is because in Churchill's eyes to say to Keep Calm suggested a time of panic and this did not send a positive uplifting message to the nation. I agree with this and further add that to Carry On is just plain foolish. People can't go through life pretending that hard times aren't happening and just ignore them, burry their head in the sand, people need to Pay Attention.
Perk Up is such a positive message to send out, the very definition of Perk is to become more lively, cheerful and interesting. This is what the nation needs, we need to cheer up and Pay Attention to what is going on around us and then act on it. This nation needs motivation and this slogan has is.
As for the design of the poster, I love it, bold red, simple and to the point. The poster I love it's the slogan I don't agree with.
Therefore in conclusion to this blog, follow Raspberry Iguana because
Perk Up And Pay Attention
is the future slogan of Britain.
